Talenter started 2025 with a bold step, unveiling its new identity at an inspiring event at the company’s headquarters. The ceremony featured the presence of clients, suppliers, and members of the Wellow Group’s Board of Directors, with the brand revealed by Diana Carvalhido, Creative Director & Partner of Ivity Brand Corp, the agency responsible for this rebranding. A historic partner of Talenter, Ivity also led the brand launches in 2008 and the first rebranding in 2018.
Focused on “Human Performance”, Talenter positions itself as a movement that goes beyond temporary work solutions. The new identity reflects the purpose of valuing each person as unique, offering not only opportunities but also tools and contexts for human talent to thrive. The promise is clear: Unleashing Human Talent – empowering each person and placing them in the best position to develop their talent. We believe in the performance of each individual for the impact on the overall performance of companies.
“Human talent is the engine of progress, and Talenter renews this year its commitment to unlocking that potential to the fullest,” highlighted Ricardo Pires, CEO of the company. “We combine tradition and innovation to offer solutions that meet the needs of a rapidly evolving market, never losing sight of the human aspect.”
Under the motto “The Future is Talent”, Talenter reinforces values such as humanism, empathy, innovation, and adaptability. The renewed Talenter Learning also stands out, promoting training as a path to the development and excellence of people and organizations.
With solutions that include temporary work, recruitment & selection, and professional training, Talenter reaffirms itself as a strategic partner for companies and professionals, committed to building a fairer, more inclusive, and competitive future.